Purplelights is an inactive Animal Jam scammer who uses the Item Worth Scam. They work with another user named Oceanbluereef. First, Oceanbluereef will jam-a-gram a user, asking them to trade an extremely rare item for their unrare item (ex: a black Long Collar for a yellow Kite).
After this, Purplelights jam-a-grams the user asking if they have a yellow Kite for trade. They will say that they are offering their list for one, and since their list is rarer than Oceanbluereef's Black Long, the user might trade Oceanbluereef a black long for their kite. However, when the user trades their Black Long for the worthless kite, Oceanbluereef and Purplelights block them.